Telemarketing

Not all businesses have the time or the skill in-house to undertake telemarketing effectively. And not everyone enjoys making cold calls! There are a number of reasons why successful businesses choose to outsource their telemarketing. Here are 8 key reasons:   You benefit from using professionally trained and experienced telemarketing personnel. You don't have to explain to them how to make cold-calls (or deal with staff who don't like doing it!) - it's what they are paid do

If you've ever wondered whether you should include telemarketing in your marketing mix, here are 8 reasons (and the answer is yes). Telemarketing is tangible - it's results-driven and provides you with a quantifiable outcome which makes it easy to measure and evaluate whether your campaign is successful or not. You're targeting the decision maker - the person you need to speak to directly to get an outcome. So there's no time-wasting speaking to the wrong person! You work wit

Introduction: The End of the Cold Call Era For decades, cold calling was the backbone of B2B sales. But today’s buyers are different. They are more informed, more selective, and less willing to take unsolicited calls. Today, the "spray and pray” approach simply doesn’t work anymore. The good news? There’s a smarter way to fill your pipeline — a structured lead generation system  that delivers qualified, interested prospects who already understand your value before they ever s

Telemarketing remains a viable marketing strategy when executed effectively. Overview of Telemarketing Types of Telemarketing Outbound...